Minimal Media
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✨ Conversion websites for female coaches, consultants & practitioners

Websites for women who are brilliant at the work — and sick of their site not showing it.

I design and build websites that make your expertise obvious, guide the right women straight to the next step, and bring you enquiries you actually want.

Book a Website CallStart with a Website Conversion Intensive — $397

FIXED SCOPE · FIXED PRICE · LAUNCH IN WEEKS

"She built me a website that doesn't just look good — it converts."
Kelly S. · Creator & Influencer, United States
Allinta from Minimal Media working on a client website at her desk

Built to book clients

Every section earns its spot. If it isn't bringing you enquiries, I cut it.

You deal with me

One woman, start to finish — not a rotating cast of account managers.

Weeks, not quarters

I give you a launch date up front, and I stick to it.

Why it matters

She's comparing you to three other coaches before she ever emails you.

She found you on Instagram, opened your site, then opened two more tabs. In about eight seconds she decides who feels safe enough to trust with her money and her story.

A polished site isn't enough on its own. She has to understand what you do, who it's for and what to do next — without thinking about it.

Allinta planning a website layout in her notebook

Your site is the first session

She can't feel your energy through a screen. The page has to carry the warmth and the trust on its own.

She judges your work by your page

If the site looks thrown together, she quietly assumes the container is too — fair or not.

A weak page costs you a full intake

Great program, wrong page, and the women you worked hard to reach just leave.

⭐ The main thing I do

Website design & development for women-led service businesses

Strategy, copy structure and conversion — not just a nice-looking page. You get a site that positions you properly, makes the customer journey obvious, and turns the right visitors into qualified enquiries.

A Minimal Media coaching website shown on desktop and mobile
  • Positioning that makes your expertise obvious
  • Copy structured to answer objections in order
  • A customer journey that ends in an enquiry
  • Mobile-first, fast and easy to update
  • Booking or enquiry flow built in
  • SEO, analytics and tracking set up properly

Launch

One-off

$2,400

Or 3 payments of $800

For newly certified coaches who need to look established from day one.

  • Up to 5-page website
  • Conversion copywriting
  • Mobile-first design
  • SEO setup + analytics
  • 2 weeks post-launch support
  • Not included: Ongoing content
  • Not included: Ads management
Or book a website call first

Convert

Most popular

$4,800

Or 3 payments of $1,600

For coaches launching a program or running ads, where every click counts.

  • Website or full sales funnel
  • Landing page + thank-you flow
  • Lead capture & automations
  • Tracking, pixels, dashboards
  • 30 days of optimisation
  • Not included: Ongoing content
  • Not included: Ads management
Or book a website call first

Recent work

What changed, and why

Not just before-and-after screenshots — the thinking behind each decision.

Allinta Rose website built by Minimal Media
Mindset coach

Allinta Rose

Before
A pretty page that told her story but never asked for anything.
The problem
Visitors couldn't tell who she worked with or what happened next, so warm traffic left without enquiring.
The strategy
Lead with the woman she helps, prove it early, then give one obvious next step — a free assessment that qualifies the lead before the call.
The result
A clear path from first scroll to booked conversation, with an assessment funnel doing the filtering.
Visit the live site
Pooch Walk website built by Minimal Media
Local service business

Pooch Walk

Before
Enquiries handled by DM, with pricing explained one message at a time.
The problem
Nothing on the site answered the two questions every customer asked: what does it cost, and can I trust you with my dog?
The strategy
Put packages, pricing and trust signals above the fold, and make booking a single tap on mobile where the traffic actually comes from.
The result
Fewer back-and-forth enquiries and a booking flow customers can complete themselves.
Visit the live site
See the full portfolio

💬 Clients

What people say

“Allinta doesn't cut corners. What sets her apart is that she understands what actually sells, because she's spent years as a marketer. She built me a website that doesn't just look good — it converts.”
Kelly S. · Creator & Influencer, United States
“She won't settle for mediocrity. She understands conversion funnels and buyer psychology because she's lived it. My site finally reflects the level I've been operating at for years.”
Abraham Dain · Abraham Dain Marketing, United States
“Working with Allinta felt like finally being seen. She took my scattered ideas and turned them into a website that feels calm, expensive, and completely me. The right women are now booking calls without me having to chase them.”
Allinta Rose · Mindset Coach, Australia
“We came in with a messy idea and a lot of heart. Allinta gave us a brand and website that feels warm, trustworthy, and easy to use — our customers constantly tell us how professional we look now.”
Ally & Brandon · Pooch Walk, Australia

The process

Three steps, no mystery

01

Website call

45 minutes on your offer, your ideal client and the number you want to move. Free, no pitch deck.

02

Strategy & blueprint

A fixed plan — structure, messaging, page-by-page conversion flow and a launch date you can hold me to.

03

Build & launch

I design, write and build it, you see progress weekly, then I launch it and tell you what to watch.

Book a Website Call
Allinta from Minimal Media standing at her desk in her studio

👋 The story

I'm Allinta. I came into design sideways.

Years in sales and marketing before I ever opened a design tool.

That's actually the important bit. Nobody taught me how to make something look pretty. I learned how to work out why someone says yes to a stranger, and exactly where they stop trusting them.

I kept watching brilliant women — coaches, therapists, consultants — lose clients to someone half as good with a nicer-looking website. That's the whole reason I do this.

You've already done the hard part. I make sure that's obvious the second she lands on your page.

10+

Years in sales and marketing before I ever opened a design tool

45 min

Free website call, no pitch deck, no obligation

1

Person you deal with from brief to launch — me

The difference

Why coaches work with me

Loads of people can build you a website. Not many of them have spent years working out what makes a woman finally book the call she's been putting off.

Allinta working on her laptop outdoors

I know marketing, not just design

I learned how people buy long before I learned how to design a page. I'm not decorating — I'm building the moment someone decides you're worth calling.

Every part is doing a job

Each headline and button is there on purpose. Proof here, reassurance there, a nudge to act at the end.

You deal with me

No agency layers, no juniors, no account manager in the middle. The person you brief is the person building it.

I keep it simple

Tech gets overwhelming fast. I translate it, make the choices easy, and take the whole thing off your plate.

Also available

Everything else, once the website is right

Sales page and funnel work by Minimal Media
from $1,200

Sales Pages & Funnels

One page that fills your next intake.

For your signature program, retreat, group round or 1:1 offer. Hook, proof, objections, offer — structured so the right woman keeps reading and books.

  • Words written to sell
  • Objection handling built in
  • Tracking wired up

Content & social

from $950/mo

Planned, edited, captioned and posted — so you stay visible between launches without living on your phone.

Portals & apps

from $6,000

Member areas, booking systems and course portals, so you stop running your program out of your inbox.

Marketing support

from $600/mo

Offer and pricing sanity checks, a 90-day plan, and someone in your corner every month.

Ongoing content & support plans

For when the site is live and you want to stay visible without living in your feed.

Presence

$950/mo

Starter

For coaches who go quiet for weeks between launches.

  • 12 posts per month (2 platforms)
  • Content calendar + captions
  • Branded templates & graphics
  • Monthly performance snapshot

Studio

$1,650/mo

Most popular

For service providers who need real content, not recycled stock.

  • 20 posts + 8 short-form videos
  • Monthly content shoot direction
  • Editing, captions & subtitles
  • Fortnightly strategy call

Momentum

$1,850/mo

Site + content

For booked-out practitioners who want the whole engine run for them.

  • Social content package
  • Ongoing site & page updates
  • Monthly strategy call
  • Priority build queue

Always On

$2,900/mo

Full service

For established coaches who want everything handled.

  • Daily posting across 3 platforms
  • 16 short-form videos per month
  • Email + newsletter content
  • Weekly reporting & optimisation

Care Plan — $290/mo

For clients who want their site looked after once it's live.

  • Hosting oversight & backups
  • Security and plugin updates
  • Up to 1 hour of edits each month
  • Monthly performance report

Not ready for a rebuild?

Website Conversion Intensive — $397

I go through your website the way your ideal client does, and tell you exactly what's costing you enquiries — and what to fix first.

  • Homepage & messaging review
  • Calls-to-action & customer journey
  • Mobile experience
  • Trust, proof & credibility
  • Booking / enquiry flow
  • Basic conversion & SEO issues

You get a recorded walkthrough plus a short written action plan you can hand to anyone. Book a qualifying website rebuild within 14 days and I credit the full $397 toward it.

Book a Website Call instead
A Minimal Media website design shown on a laptop

Smallest step

Website Audit Snapshot — $97

A 15-minute recorded walkthrough of your website with the three biggest things costing you enquiries, and the order I'd fix them in. If you go on to book the $397 Intensive, I take the $97 off.

Questions

The things women ask me before booking

How long does a website take?

Launch is usually 3 to 4 weeks, Convert is 4 to 6. You get a launch date at the start and I keep to it.

Do I have to write the words?

No. Copy is included. You talk, I ask questions, then I write it and you approve it.

Can I pay in instalments?

Yes — website builds can be split into three payments. Just mention it on the call.

What if I already have a site?

Start with the $97 Audit Snapshot or the $397 Intensive. You'll know exactly what to fix before spending more.

Can I update the site myself afterwards?

Yes. I hand it over with a short walkthrough video, and the Care Plan is there if you'd rather I did it.

Who do I actually deal with?

Me. Every brief, every draft, every email — no juniors, no account managers.

From the blog

Quick reads that make your site sell harder

Read all posts
The Coaching Business Blueprint guide styled on a linen desk with a notebook and laptop
Free · 6-page PDF

Free guide

The Coaching Business Blueprint

The ten things I set up for every coach before she takes a single client — niche, offer, pricing, legals, brand, website, content and launch. No fluff, no 60-page workbook. Just the checklist I'd hand you on our first call.

  • The 10 decisions every coaching business needs made
  • Pricing, packaging and legals — in plain English
  • A launch plan you can actually finish this month

One email, the PDF attached — no spam, unsubscribe any time.

Follow along

Come say hi on Instagram ✨

Behind-the-scenes builds, copy tips, and real client wins — @minimalmediaau

Follow me on IG

Every week your page isn't working, another woman books someone else.

Tell me about your offer and who you're trying to reach. I'll tell you the first thing I'd fix — and if I'm not the right person for the job, I'll say that too.

45 minutes, and it costs you nothing.

Book a Website CallOr start with the $397 Intensive

hello@minimalmedia.co

Book a call$397 Intensive